Set in the near future, the game features the hottest new reality TV game show, Bullet Run, where performance is everything – simply gaining the kill does not win your character fame. Style and attitude, combined with a hair trigger and cat-like reflexes, will bring contestants the fame they crave. Players, also known as ‘Contestants,’ battle to the death with ammo, weapons and attitude. With fame on the line, an array of customization options will allow players to create unique looks for their characters and ensure the style system spotlight is on them. Matches take place in a variety of settings, each of which provides a different mix of tactical options, play styles and equipment options. Through a revolutionary ‘Synth’ technology, these reality stars will die, re-incarnate into a new body and jump right back into the action until the match is complete. Death becomes a mere setback as players compete for fame and glory.
Bullet Run brings the best elements of the FPS genre together with unique levels of immersion and character progression, creating a fully-customizable, persistent gaming experience. With six Synth Arenas – from oilrigs and jungles to abandoned shanty towns – the game focuses on individual character and weapon advancement and progression. Through their showmanship, players will have the opportunity to unlock and/or purchase new weapons, weapon modifications and attachments, wardrobe items, accessories, and custom weapon decals – all contributing to thousands of possible combinations for individualization of their characters.